Equipped with MediaTek’s OPPO sub-brand mobile phone in India, which is beneficial to MediaTek’s revenue
According to the Chinese media, the OPPO sub-brand Realme 3 smartphone with MediaTek Helio P70 processor has begun to be sold in the Indian market. Since India is currently the second largest market for mobile phones worldwide, the launch of Realme 3 smart phones will help MediaTek’s revenue increase.
The report points out that the Realme 3 smartphone with a 6.2-inch, 19:9 aspect ratio HD+ drop-screen has a rear-mounted 13-megapixel and 2-megapixel dual-lens. There is also a front-facing 13 megapixel camera lens and fingerprint recognition module. And with the MediaTek Helio P70 processor, it has 4 A73 big cores, plus 4 A53 small core CPU processing capabilities, with the Mali-G72 GPU, it will provide local 3GB+32GB and 4GB ++64GB specifications. It is quite popular among local market participants.
In fact, MediaTek’s Helio P70 processor, which was launched in October 2018, is built on TSMC’s 12-nm process. It has an enhanced AI engine and CPU and GPU upgrades to achieve more powerful AI processing. Refers to the Snapdragon 675 processor from competitor Qualcomm’s next-generation 6 series processors.
According to MediaTek, the Helio P70’s enhanced AI engine boosts AI processing power by 10% to 30% compared to the previous generation Helio P60. This means that the P70 can support more complex AI applications, such as instant human pose recognition and AI-based image coding, and is particularly competitive in the market.
Recently, the CEO of MediaTek, Cai Lixing, pointed out that 2018 was a great year for MediaTek, because the amount of business benefits has grown by more than 60% from the previous year. Among them, in the field of mobile phone products, MediaTek has already begun to deploy new products, including the introduction of P22, P60, P70, P90 and other products, so that MediaTek has achieved great results in 2018. In 2019, it is necessary to continue such development, and efforts to restore the gross profit rate to more than 40% will be an important development for MediaTek. Therefore, Realme 3 leads MediaTek Helio P70 to assist the Indian market, and market players are optimistic that it will benefit from MediaTek’s revenue.